Management is a process that inherently requires timely measurement and evaluation of business performance. To ensure the quality of these activities, structured controlling reports are essential. These reports integrate various aspects of your business into a cohesive whole, providing a clear and comprehensive overview—a critical foundation for all strategic and operational decisions in today’s dynamic environment.

The goal of controlling is to ensure the effective implementation of business strategy and the optimal utilization of resources.

1. Analysis – Understanding Our Current Position

Business analysis is conducted based on historical and current data, which provide insights into past performance and the current trajectory of the business. This step encompasses individual segments of all internal organizational resources, offering a comprehensive view of the present state.

2. Planning – Defining Where We Want to Be

Business planning is based on short-term and long-term goals, aligned with market conditions and the organization’s internal resources. This step involves setting Key Performance Indicators (KPIs) for both managerial and operational aspects of the business, ensuring clear targets for future success.

3. Business Transformation and Data Structuring into Reports – How We’ll Get There

To effectively monitor the transformation of the business model and its efficiency at the operational level, business data must be structured into Business Intelligence (BI) reports. BI reports enable the conversion of unorganized and disconnected data from the information system into meaningful analyses. These reports, enhanced with visualizations, clearly communicate progress toward goals, deviations, and potential disruptions within the business.

4. Monitoring – Measuring Our Progress

The implementation and execution of the plan, supported by data from various sources, enable continuous tracking of goal achievement, deviations, and the identification of disruptions. This is facilitated through established controlling models, ensuring a consistent overview of progress and performance.

5. Management – Are We Staying on Track?

Informed management relies on analytical reports within Qlik Sense to identify cause-and-effect relationships within the business. Timely identification of issues and deviations from the plan provides a foundation for making swift and corrective decisions, ensuring the organization remains aligned with its objectives.

Controlling provides a transparent and clear overview of the company’s financial position and operational performance. It effectively supports the improvement and optimization of processes and resources across the entire organization. By leveraging analytical data aligned with business trends, controlling enables swift and informed decision-making.

For business intelligence, we use Qlik, an advanced BI tool that enables data integration from various sources, processing, and visualization into clear and interactive reports. Qlik allows users to monitor key performance indicators (KPIs) in real time, quickly identify deviations, and adjust business strategies based on the analyses provided. Its flexibility and adaptability make it an ideal tool for continuous business monitoring and optimization.

Additionally, Qlik facilitates the easy search and analysis of large datasets through its intuitive interface, enabling swift decision-making. Thanks to its powerful analytical capabilities, Qlik helps identify patterns, trends, and hidden opportunities within business data, further enhancing the process of making informed decisions.